Privacy

Privacy Policy

This privacy policy explains how Prime Select Lab handles site analytics, product-demand signals, local browser storage and information you choose to provide.

Information you provide

If you contact us by email, we receive the information you choose to include in your message.

Local browser storage

The site uses local browser storage for product-comparison selections, the cookie-information notice, Prime Select AI session continuity and optional shopping-context preferences you choose to provide.

Affiliate click tracking

Third-party seller and affiliate platforms may process information when you follow an outbound affiliate link. Their privacy policies govern that processing.

Google Analytics measurement

Prime Select Lab uses Google Analytics 4 to understand site usage and improve the review experience. We measure page views and structured interactions such as review opens, product-search activity, comparison actions, Prime Select AI interaction counts and clicks to third-party seller pages. We do not intentionally send full AI chat messages, diagnoses, symptoms, medication details or other sensitive health text to Google Analytics.

Google Ads conversion measurement

Selected Google Analytics events, such as a click from a review to a third-party seller, may be imported into Google Ads as conversion signals. A seller click indicates outbound purchase interest; it is not recorded by Prime Select Lab as a confirmed purchase.

Data retention and security

Email correspondence may be retained as reasonably necessary for business, support or legal purposes. No method of electronic storage is completely secure.

Privacy choices

You may clear local browser storage in your browser settings. For privacy questions, contact contact@primeselectlab.com.

Prime Select AI & Product-Demand Analytics

Prime Select Lab offers an AI virtual assistant called Prime Select AI. Messages you submit to the assistant are transmitted to our server and to our AI service provider so a response can be generated. Prime Select Lab does not intentionally store full chat transcripts in its product-demand analytics database.

We may retain structured interaction signals such as whether a named product was requested, whether that product is currently in our catalog, the general wellness category, purchase-intent stage, page path, seller-link clicks, browser locale, and optional country or age range that you choose to provide. These signals help us understand catalog demand and improve the website.

Do not provide diagnoses, symptoms, medication details, pregnancy information or other sensitive medical information for marketing or product-discovery purposes. Our product-demand system is designed not to retain such details as named-product analytics.