Cookie Policy | Prime Select Lab

Analytics measurement

Google Analytics 4 is active on Prime Select Lab to measure page views and structured site interactions. Google Analytics may use cookies or similar technologies depending on browser and regional settings.

Local storage

The site stores product-comparison selections and the cookie-notice preference locally in your browser.

Third-party links

When you leave Prime Select Lab and visit a seller, that third-party site may use its own cookies and tracking technologies under its own policies.

Advertising measurement

Prime Select Lab may import selected Analytics events into Google Ads to measure advertising performance. A click to a third-party seller can be treated as an outbound conversion signal, but it is not the same as a confirmed purchase.

AI Assistant Local Storage

Prime Select AI may use local browser storage to keep a random session identifier, a limited recent conversation history on your device, and optional shopping-context preferences such as country or age range. This helps maintain conversation continuity. Product-demand analytics sent to our server are structured and are designed not to store full chat transcripts.